Super Zoo 2022 20×20 Booth for Snappy Tom in Las Vegas
Turnkey trade show booth design, custom fabrication, and management delivered in Mandalay Bay Convention Center , Las Vegas by Exhibitsmax.
Project Overview
The SuperZoo 2022 20x20 Booth for Snappy Tom in Las Vegas was designed to create a bright, welcoming, and product-focused exhibit for the pet food brand. Built for SuperZoo, one of the leading pet industry trade shows in the United States, the 20x20 island booth combined strong brand visibility, practical product merchandising, and comfortable spaces for customer interaction.
A central display tower served as the main visual anchor of the booth, featuring colorful Snappy Tom and Snappy Paws branding, large pet graphics, and organized shelving for showcasing packaged products. The open island layout provided easy access from multiple aisles, helping visitors move naturally through the exhibit while keeping the products visible from different directions. Custom counters with cat and pet lifestyle graphics reinforced the brand identity and created useful areas for conversations, samples, and promotional materials.
To increase visibility across the busy SuperZoo show floor, the booth incorporated a suspended overhead sign that allowed the Snappy Tom and Snappy Paws brands to be recognized from a distance. Seating and meeting areas were integrated into the 20x20 footprint without making the space feel crowded, giving the client practical areas for discussions with distributors, retailers, and other pet industry professionals.
The overall design focused on balancing visual impact with functionality. Clean white structures helped the colorful product packaging and animal imagery stand out, while the open floor plan supported both product presentation and visitor engagement. Every component was planned to work efficiently within the available exhibit space while maintaining a consistent brand experience.
Completed in Las Vegas for SuperZoo 2022, this 20x20 trade show booth for Snappy Tom demonstrates how thoughtful exhibit design can combine product merchandising, overhead branding, meeting space, and strong visual storytelling within a compact island booth. The finished exhibit provided Snappy Tom with a professional and approachable presence designed to attract attention and support meaningful conversations on the show floor.
A central display tower served as the main visual anchor of the booth, featuring colorful Snappy Tom and Snappy Paws branding, large pet graphics, and organized shelving for showcasing packaged products. The open island layout provided easy access from multiple aisles, helping visitors move naturally through the exhibit while keeping the products visible from different directions. Custom counters with cat and pet lifestyle graphics reinforced the brand identity and created useful areas for conversations, samples, and promotional materials.
To increase visibility across the busy SuperZoo show floor, the booth incorporated a suspended overhead sign that allowed the Snappy Tom and Snappy Paws brands to be recognized from a distance. Seating and meeting areas were integrated into the 20x20 footprint without making the space feel crowded, giving the client practical areas for discussions with distributors, retailers, and other pet industry professionals.
The overall design focused on balancing visual impact with functionality. Clean white structures helped the colorful product packaging and animal imagery stand out, while the open floor plan supported both product presentation and visitor engagement. Every component was planned to work efficiently within the available exhibit space while maintaining a consistent brand experience.
Completed in Las Vegas for SuperZoo 2022, this 20x20 trade show booth for Snappy Tom demonstrates how thoughtful exhibit design can combine product merchandising, overhead branding, meeting space, and strong visual storytelling within a compact island booth. The finished exhibit provided Snappy Tom with a professional and approachable presence designed to attract attention and support meaningful conversations on the show floor.
Project Specifications
| Trade Show | Super Zoo 2022 |
|---|---|
| Location / Venue | |
| Booth Dimensions | 20x20 |
| Services Provided |
